Introducing the Self Edge "La Playita" summer 2017 lookbook. Shot on location in La Playita, a fishing village right outside San Jose del Cabo / Mexico, minutes away from Self Edge Mexico.

We tell a story of the boys of La Playita, the sandy beaches of San Jose del Cabo, and the remains of the rebuilding which took place after a category 5 hurricane wreaked havoc on the region a little over two years ago. The region rebuilt quickly and is better than ever; if you look close enough, you can still see where the winds and water laid claim to the region.

We've done two sets of photos and edits for your viewing pleasure, here you're seeing the full version. For the outtakes and alternate edits check our Instagram account.

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Photography: Luke Atwood Abiol

Concept & Direction: Kiya Babzani

Chicos:
Adrian Ruiz (El Marinero Borracho)
Eduardo Aguilar (Seis Dos Quatro / Baja Brewing)
Mickey (Barman / Bad Hombre)

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