October 15, 2025

Self Edge x Brain Dead = SEXBD25

The Self Edge x Brain Dead Collaboration Release Party at Self Edge Portland, THIS SATURDAY.

Come join us and the Brain Dead team to celebrate the release of our collaborative capsule collection of jeans, jackets, t-shirts, real hats, Good Art pendants, stickers, & bootleg hats. We made some really high quality stuff with the Brain Dead crew, took us only two years to get everything made, we think it was worth the wait. We've come together with Brain Dead to create a collaborative capsule collection of jeans and jackets made of a special slub yarn cotton and linen blend Japanese denim, woven by Japan's famed Nihon Menpu Mill. This denim was designed and produced exclusively for this collection and was cut and sewn into three different garments in Japan, at the highest level quality jean cutting and sewing production facility we know of.

This denim was designed to be easy to wear but packed with character, coming in at a 14.01oz weight (yes, that's the actual final spec the mill gave us) and without any additional chemicals or treatments; this is a pure indigo dyed unsanforized denim that's been lightly factory rinsed for easier sizing. We had the jeans finished with custom Brain Dead shank buttons, copper nipple rivets, and a stamped cowhide leather patch. These jeans fuse iconic Brain Dead design cues with the refined sensibilities of Self Edge throughout. The straight leg model features a classic straight-leg fit with a medium rise—reminiscent of a late-1940s 501 and the wide leg model features a wide leg fit and a high rise.

We also have wool 5-panel caps, two different tubular knit t-shirts, and a Good Art for Self Edge x Brain Dead sterling silver pendant. All items will available at all 6 of our stores Saturday, October 18th.