Self Edge is Denim

Oct 8 2026

THE NEWEST

OFFICIAL SELF EDGE 20th ANNIVERSARY SCHEDULE OF EVENTS ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Friday, October 30: Release date for our 20…

…collaborations with 20 brands, available at all six Self Edge stores and online at 9am PST ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Friday/Saturday/Sunday/Monday, November 6/7/8/9: Our New York, Los Angeles, Portland, Austin, and Mexico stores will be closed while our entire staff is in San Francisco celebrating our 20th anniversary. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Friday, November 6: ??? ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Saturday, November 7, 6pm–10pm: All staff from all six stores will be in attendance, along with the owners and designers from literally every brand we stock. We’ll have drinks, music, and a TRON KIYOTE merch booth with 2,000 giveaways—hats, tees, jeans, dice, koozies, yo-yos, tote bags, stickers, and more—free with proof of any past purchase. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Sunday, November 8, 7pm–2am: Closing party at Bender’s Bar, with Self Edge food and drink specials. Bender’s— currently ranked #1 on the World’s 50 Best Bars list, recipient of four Michelin stars, and winner of sixteen James Beard Awards. See you there.

Shop New Arrivals

Oct 23 2026

A new version of 3sixteen’s iconic shop jacket has landed. This one is cut with a relaxed boxy fit and made…

…from Japanese gray denim woven with cool gray yarns for a distinctive muted finish. Now at all stores.

Shop New

Oct 22 2026

Mister Freedom x VEB Leather “Lindauer” Belt have landed in three colors. Mister Freedom’s first leather belt…

…is produced in collaboration with VEB Leather using thick, full-grain vegetable-tanned cowhide that is individually dyed and assembled by hand. A genuine vintage French Lindauer 10-centime (pre-French franc) coin serves as the defining detail, referencing the improvised coin-and-metal ornamentation associated with World War I-era trench art. Finished with a nickel garrison buckle, copper rivets, and hand-stamped maker’s marks.

Shop New

Oct 21 2026

Organic cotton winter thermals from Merz b. Schwanen have landed and are now available in more colors. These…

…thermals are crafted from a custom 365g diamond-structure knit, delivering both exceptional warmth and breathability. With a sturdy double-knitted ribbed neckline and classic fit, this one-wash thermal combines durability and comfort. Now at all stores.

Shop New

Oct 21 2026

We’ve just received some very cool reversible vests from Buzz Rickson. Buzz have reworked the Vietnam-era…

…Mitchell camouflage pattern into a fully reversible civilian vest, pairing the green leaf summer pattern with the contrasting brown cloud winter pattern. Made from cotton sateen and finished with patch pockets and a vintage style Clark zipper, it offers two different camouflage patterns in one vest. Now at all stores.

Shop New

Oct 20 2026

THE NEWEST

OCTOBER 30 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Releasing at all six stores at opening and online at 9am PST.

Shop New

Oct 19 2026

Werkstatt München Cashmere & Sterling Silver beanies are here. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Werkstatt München’s hand-knit virgin…

…cashmere beanie is made in Germany and finished with a hand-hammered .925 sterling silver ring crafted in their Munich workshop.

Shop New

Oct 18 2026

Navy moleskin CPO shirts from Boncoura are back. This is a CPO shirt, done Boncoura’s way. While vintage CPO…

…shirts were often made from wool, Boncoura reimagines the form in original high-density cotton moleskin. The result is a CPO shirt that can be worn comfortably across seasons and washed easily more often. The fabric is a Boncoura original: densely woven, then brushed to create a soft, low-pile surface. Unlike typical moleskin, this version offers a uniquely refined texture, with a matte finish that feels both solid and luxurious. Carefully sewn with wrap-around chainstitching which builds soft puckering and subtle tension along the seams. The shirt is finished with original Boncoura anchor buttons, specially made from custom molds using traditional techniques. Each one is engraved on the reverse with the BONCOURA logo. This is a CPO shirt elevated to its highest form.

Shop New

Oct 17 2026

The Viridi-anne Wool Pile Zippered Jacket ⠀⠀⠀⠀⠀⠀⠀⠀⠀ The next release in The Viridi-anne’s winter collection is…

…this zippered jacket. These high-neck jackets are constructed from soft warm wool pile with a cotton-lined body and smooth rayon-cotton sleeve lining for comfort. You can close the jacket using either buttons or the zipper. Now at all stores!

Shop New

Oct 16 2026

At this point we’re no longer surprised when Boncoura delivers something as simple as a thermal shirt and we’re…

…blown away by how impressive it is. Boncoura’s Heavy Weight Thermal is an unusually substantial interpretation of the classic waffle-knit thermal, developed to work equally well as a base layer or worn entirely on its own. The custom-developed cotton fabric uses wider ribs and a considerably deeper waffle structure than conventional thermal knits, giving the surface exceptional texture and dimension. Its high-density construction provides real weight and body while preserving the natural air-trapping properties that make waffle fabrics so effective in cooler weather. A specialized finishing process gives the fabric a soft, airy touch without sacrificing the underlying firmness Boncoura wanted from the knit. Particular attention was paid to preventing the gradual stretching and loss of shape that can occur with traditional waffle fabrics after extended wear. These come in off-white and coyote, and are available now at all stores. Check the product pages on our site for a long-winded write-up about these things

Shop New

Oct 15 2026

3sixteen for Self Edge Kibata Bootcut Jeans ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Bootcut jeans from 3sixteen are back, produced exclusively…

…for our stores. The BC-100xk is made from 3sixteen’s 14.5oz indigo-dyed Kibata denim, while the BC-220xk uses their 14.5oz black Kibata denim. Both fabrics are unsanforized but factory rinsed, retaining the character of unsanforized denim while making sizing easier. These are available now at all stores in 3sixteen’s new medium rise bootcut fit.